How much does a website cost? The way we shop, book, and consume information is becoming ever more digitalised. As such the pressure to have an engaging website, that is reflective of your brand and highly functional is…
Instagram Marketing: Waste of Time or Essential Business Strategy? Instagram has over 1 billion users, with 2 million active advertisers, making the competition fierce when promoting your business. Instagram is a unique way of capturing your audience’s attention and has the…
Slack’s new logo design by Pentagram is strange and unnecessary Rebranding or refreshing a well-known company logo can be a risky move, so the first thing you should be asking yourselves is, is this really necessary? Slack, the popular workplace instant messaging…
Social Media Influencers: A Risk Worth Taking? A social media influencer is a user or on social media who has established credibility in a specific industry and has access to a large following who they can persuade others by virtue of…
‘The Best Men Can Be’: Gillette sparks backlash with ad on ‘toxic masculinity’ On 13th January Gillette released their short film 'We Believe: The Best Men Can Be', which was posted on YouTube with the caption 'Bullying. Harassment. Is this the best a man can…
Spotlight: Introducing Else Solicitors Note from the editor We hope that our readers had a good end to 2018 and an enjoyable festive period. For this month’s issue, to start off the new year with a…
Greggs officially wins the internet with social media strategy for their new vegan sausage rolls Greggs said profits will be at least £88m in 2019, slightly higher than previously predicted. The results come after a huge PR victory for Greggs with the release of its vegan sausage…
Spotlight: Introducing Gibson Technology Note from the editor Both Davies + Scothorn and ACJ Media have been incredibly busy in the run up to Christmas, and we were delighted at the great response we have had…
A History of Santa Claus Contrary to popular belief, the Santa Claus we know today, the big jolly bearded man in a red suit with white fur trim, was not the creation of the Coca Cola Company.…
Christmas Adverts 2018: The Curious Case of Elton John Here is our rundown of this year's TV Christmas adverts, including an in depth look at John Lewis's hotly anticipated festive campaign. I’m not one for celebrating Christmas any earlier than necessary,…