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First Call – 24/7

D+S developed branding for First Call to give them an updated look and feel that ditches historical stereotypes and opens people’s eye to the potential of what the service can offer. We aim to dispel the perception that the service is exclusively for elderly people, and that it is equally for younger people that might be vulnerable or unwell wanting to keep their independence. First Call’s literature needed a revamp, so DS were briefed to also create the right tone of voice to promote First Call as a service that provides you with safety and security whatever your age or medical situation. Moreover, First Call are keen to raise awareness that you no longer need to be a Trent & Dove customer to access this service, it is available to anyone and everyone.

Client: Trent & Dove
Services: branding